Shaping the Next Generation of Writers
Drawing inspiration from the adage, “The pen is mightier than the sword”, this year’s Annual Report emphasizes the power of young, diverse writers. The voices shaped through 826 National’s programs are a symbolic “pen” (or pencil!), as these collective perspectives are crucial for the future of our country.
This concept emphasizes the confidence young writers achieve when they’re encouraged to express their unique perspectives, the value these young voices bring to our communities, and how providing a platform for diverse voices leads to movements that are truly dynamic and impactful.
Strategy
Photography
Art Direction
Print Design
Illustration
The editorial feel of the piece comes to life through a unique set of molded polymer clay miniatures and hand drawn illustrations that represent how the 826 community is shaping the future of journalism.
The piece balances the organization’s playful identity with the legitimacy of its mission through color, scale, and grid. Highlighted callouts, custom illustrations and client-provided photography bring visual interest to each spread while making content easy to digest.
